Melissa Cross

Partner


[email protected]
T (703) 590-1234 | F (703) 590-0366
1751 Pinnacle Drive, 10th Floor Tysons, VA 22102

https://www.linkedin.com/in/melissacrosstrademarklaw/

Melissa Cross is a Partner with FH+H. Ms. Cross specializes in intellectual property and technology licensing and transactions with a focus on trademark law and branding.

Prior to joining FH+H, Ms. Cross was an attorney with Arnold & Porter’s Intellectual Property and Technology group both in New York City and Washington, D.C., where she represented many high-profile clients from a wide variety of industries, including digital media, software, sports, food and beverage, insurance, political and charitable organizations, clothing and jewelry designers, and more.

Ms. Cross then went on to form Cross Intellectual Property Law, where she offered strategic counseling in identifying and protecting valuable intellectual property assets and maximizing their value through development, licensing, commercial distribution, and protection to promote and maintain brand recognition.

At FH+H, Ms. Cross advises clients on a wide variety of intellectual property matters, including  promotional and licensing agreements; e-commerce, reseller, and distribution agreements; trademark and copyright clearance and prosecution; counseling and enforcement related to trademark, unfair competition, false advertising, rights of publicity, and copyright disputes; protection of IP related to employees, licenses, and other third parties; technology licensing and development; and trademark and copyright portfolio auditing and management.  

Her practice includes filing with the United States Patent and Trademark Office to register trademarks in the U.S. and abroad, as well as trademark enforcement to protect valuable marks against infringers and defend clients against infringement claims.  In her trademark and copyright enforcement practice, Ms. Cross prioritizes the delicate balance between protecting her clients’ valuable intellectual property rights while preserving their public reputations and consumer relationships. 

Prior to becoming an attorney, Ms. Cross was a career zookeeper in Boston, MA, Miami, FL, and York, ME, where she served as the education and media liaison to the zoo and regularly appeared on many local television and radio programs promoting issues surrounding education and conservation.

  • Provided counseling, enforcement, and defense regarding trademark and copyright matters, including monitoring, cease and desist letters, UDRP filings for domain name disputes, and various online “take down” measures available in e-commerce sites and social media for many high profile clients, including the PGA of America, The National Hot Rod Association, Verizon, GEICO, The Red Cross, The Hershey Company, and many more.
  • Negotiated high profile promotional partnerships, including a co-branded product distribution partnering between Swarovski Crystal and The Walt Disney Company, as well as negotiated affiliate partnerships and corporate sponsorships for America Online and The League of Women Voters.
  • Developed branding strategies for clients focused on product development and distribution, including major jewelry and clothing designers, as well as food and beverage companies.
  • Counseled clients in the development and distribution of new products and services in the U.S. and abroad, including securing related trademark and copyright registrations with the United States Patent and Trademark Office, the U.S. Copyright Office, and U.S. Customs and Border Protection.
  • Provided intellectual property due diligence in connection with mergers and acquisitions for both buying and selling companies.
  • Principal, Cross Intellectual Property Law
  • Attorney, Arnold & Porter
  • J.D., University of Maine School of Law, Magna Cum Laude; Articles Editor, Maine Law Review
  • B.A., University of Maine, Summa Cum Laude
  • New York Bar
  • District of Columbia Bar
  • Virginia Bar
  • U.S. District Court, Southern District of New York (S.D.N.Y.)